The brief
Make the range feel easier to buy.
A print catalogue can quickly become a long list of similar names. Customers need to know which product fits the job, whether their artwork is ready, and what to do when a standard online option does not cover their specification.
The relaunch made it easier to browse products, check artwork requirements and request a quote. Customers can also speak to Andy before ordering.
The relaunch
More products, clearer paths through them.
The live catalogue now reaches beyond cards, flyers and brochures into signage, exhibition print, packaging, promotional products, recycled options and document printing. Product categories help visitors narrow the choice. Customers can request a quote for unusual sizes, papers and finishes.
We made product descriptions, page titles and categories more specific, added product details that search engines can read, and redirected old web addresses. This gives customers and search engines clearer information about the range.
What we measured
Faster pages in our pre-launch tests.
We compared the old and new builds using Lighthouse, a tool that tests page performance. In mobile simulations on 22 July 2026, the homepage score rose from 62 to 93. A tested product page rose from 58 to 78.
Customers can browse the wider range and place a standard order online, or ask for a quote and artwork check when they need help.